If you sell a product and say that it contains a certain ingredient, by law it actually has to have that ingredient in it.
If it doesn’t, that’s not just deceptive advertising, it’s illegal. A warning letter recently sent by the FDA to Evanger’s Dog and Cat Food Company states :”The Lamb and Rice dog food contains no discernable traces of lamb, though there is “bovine material”. The Grain Free Duck pet food has the same problem. “(T)he analytical sample results did not detect the presence of duck in the product.”
That’s a real problem.
The FDA alleges Evangers failed to provide requested processing and production records for 2009. This letter is just a warning, putting the company on public notice.
They’re not alleging that the food is unsafe. They are”only” accused of advertising the food as something it actually is not what they claim it to be
This is not the first time Evanger’s have been in trouble.
Such stories are very unsettling. What good is it to carefully study the label if the label lies?